SEO Infographic

What if you could have a website that crushed your competition’s regarding local SEO without having to worry about things like link-building or domain authority? Not that link-building and domain authority are bad. But if you’re creating a website anyway, then why not turn it into a BMM or Badass Marketing Machine?! Well, my friend […]

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5 ways to generate new leads

Attracting customers is one of the biggest challenges companies face. Without customers buying your products or services, your business won’t last. Here are five things you can do right now to bring more leads to you. 1. Call up your favorite business writer and tell her what makes you good at what you do. Good […]

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3 steps to effective content marketing

Creating content, whether in the form of videos, blogging, podcasting, etc, is a great way to gain more visibility for your business, be seen as an authority and be taken seriously as a service provider. But with everything else that you have to do running your business, how do you find the time to create […]

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Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they […]

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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor […]

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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less potential for getting messed up when search engines […]

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