Social Media Solutions can be some of the quickest approaches for small businesses to connect with their audience, establish credibility and increase sales. However, the list of social media activities can be daunting even for the most tech-savvy business owners out there. Small business owners and entrepreneurs have a series of challenges when it comes […]
Continue readingI’m going to get into several Local SEO Statistics that I see and incredibly important if you’re considering ways to grow your business today. But first, let’s put Local SEO in context and explain what exactly Local SEO is. Remember when you used to use the Yellow Pages to find businesses near you? You know, the […]
Continue readingAccording to a study done by the Pew Research Center, 71% of adults who use the internet also use Facebook. Compare that to 23% for Twitter, 26% for Instagram and 28% each for Pinterest and LinkedIn. This step-by-step guide will map out how to tap into the enormous power of Facebook ads for contractors. In […]
Continue readingWhat if you could have a website that crushed your competition’s regarding local SEO without having to worry about things like link-building or domain authority? Not that link-building and domain authority are bad. But if you’re creating a website anyway, then why not turn it into a BMM or Badass Marketing Machine?! Well, my friend […]
Continue readingThe answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any […]
Continue readingThe importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor […]
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