We live in times where competition for business exposure is at its fiercest. If you want to hold your own in the small business ring, you need to have a solid marketing strategy. More importantly, you must utilize social media. Facebook for business is one of the most effective ways to accelerate your business growth, […]
Continue readingChatbots have been around for years, but as technology continues to improve, more people are actively asking, “can chatbots help me to promote my business locally?” The short answer is, yes, they absolutely can, but to use chatbots correctly, you need to know how they work. What Are Chatbots? I’ll leave the techy stuff out […]
Continue readingKeyword Research and Strategy I’d be surprised if you haven’t heard of keyword research and strategy, but do you know what it means? The fact is, your SEO depends on the keyword research you perform and the strategy you put into place. Here are our top tips to make sure customers see your business and […]
Continue readingResponsive Web Design: Is It Really That Important? The days of a “one-size-fits-all” website are over, and responsive web design is essential for a business to connect with its customers. Did you know that 50% of people shop using their mobile device? According to Our Code World, 57% of all web traffic comes from […]
Continue readingIf you’ve registered a domain name for your business, beware of the Domain Listings scam. I received an email from a client today asking if she should consider paying for this listing. The letter looks legitimate and the premise seems reasonable if you’re not aware of digital marketing practices. But rather than explaining it from […]
Continue readingIn the good old days before the rise of internet and social media, one disgruntled customer would not have much effect on your business. If their unhappiness was the fault of your business or their own, the worst they could do is tell their family and friends. That has all changed with the advent of […]
Continue readingAt the end of the day every business needs customers in order to grow; or just keep the doors open. And to get new customers you need leads. And to get new leads you need to be “visible” in a very crowded and competitive market. I think you get the picture. But rather than trying […]
Continue readingAttracting customers is one of the biggest challenges companies face. Without customers buying your products or services, your business won’t last. Here are five things you can do right now to bring more leads to you. 1. Call up your favorite business writer and tell her what makes you good at what you do. Good […]
Continue readingCreating content, whether in the form of videos, blogging, podcasting, etc, is a great way to gain more visibility for your business, be seen as an authority and be taken seriously as a service provider. But with everything else that you have to do running your business, how do you find the time to create […]
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